Customer Snapshot – Customizable Data And Analytics Overview

Route4Me’s Customer Snapshot brings all key Customer data together in one place, making it easier to review activity trends, contact details, and associated routes. It provides a clear, unified view of both historical and real-time information, helping you understand Customer performance quickly. Use this guide to get the most out of your Customer Snapshots.

Route4Me’s Customer Snapshot gives you a centralized view of customer data to simplify planning, routing, and service management.

NOTE: Customer Snapshots are currently available only by request. To enable this feature, contact Customer Support.

 

 

Open Customer Snapshot – Customer Data And Analytics Overview

To open a Customer Snapshot, go to “Database” > “Customers” in the Navigation Menu. Then, from the Customers Page, click the “Open” button next to the desired Customer.

Open Your Customers Page

Open a Customer Snapshot to view and manage detailed location data.

 

One the Snapshot is opened, you’ll see a detailed interface designed to help you review and manage all Customer data:

  1. Customer Summary: An overview of essential information including the Customer’s contacts, currency, External ID, and more.
  2. Customer Tabs: Switch between “Locations” and “Routes” to explore Customer data which you can filter and customize as needed.
  3. Edit Controls: Click the “Edit Customer” button to modify Customer details.

The Snapshot provides a centralized view to review, edit, and organize Customer data.

 

Customer Details Summary – Customer Information Panel

The Customer Information panel displays key details about the Customer, including status, Accountable Person, contact information, billing type, and more. From this panel, you can:

  1. Assign a Facility or Contract to the Customer.
  2. Click the Arrow Icon next to the Accountable Person to open their User Snapshot and view associated metrics and details.
  3. Click the Copy Icon next to a phone number or email to copy it to your clipboard for easy use in communications.

All information is centralized, making it easy to view, manage, and act on Customer data.

The Customer Information panel shows key customer details and lets you view or edit them.

 

Customer Snapshot Categories – Analytics Overview Data Tabs

The User Snapshot is organized by tabs, each tab corresponding to a specific category of data described below.

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Locations Tab – Customer Location Overview

From the Locations tab, you can view all Locations associated with the Customer. From this tab, you can:

  1. Use the search field to quickly find a specific Location and apply filters (described below) to narrow down the list of Locations.
  2. Click “Open” next to any Location to open its Location Snapshot for detailed information.
  3. Click the Plus Icon to add a Location to your Locations list.

The Customer Snapshot Locations tab provides detailed information about all Locations associated with a Customer.

FilterDescription
KeywordsFilter Locations by entering a keyword in the search field.
Location TypeFilter by the type of Location – Customer Location, Warehouse, Delivery Address, etc.
Routing StatusFilter Locations based on whether they are routed or unrouted.
Assigned ToFilter Locations by the name or email of the user assigned to the Location.
ConnectionFilter Locations by telematics connection, such as Geotab or Samsara.
VendorFilter Locations by telematics vendor, for example, Geotab or Samsara.
Number of RoutesFilter Locations by the number of routes, setting a minimum and/or maximum value.
Number of VisitsFilter Locations by the number of visits, setting a minimum and/or maximum value.
TerritoriesFilter Locations by territory name.
Last VisitedFilter Locations by a specific date or a date range for the last visit.

 

You can also customize the data displayed in the table. Click the Column Icon in the upper right corner to select which data fields appear and adjust their order to suit your operational needs.

The table below provides an overview of all available data columns, which you can reorder by dragging them into place.

Customize locations data by selecting columns to display.

ColumnDescription
Address The physical address of the destination.
Location Address TypeType of service required at the destination (e.g., delivery, pickup, etc).
Location AliasCustom alias or name for the destination address.
Location TypeThe category of the destination, such as a Customer Location, Warehouse, Storeroom, or other operational site.
Parent LocationThe primary site or higher-level location that this destination belongs to.
First NameThe first name of the Customer associated with the destination.
Last NameThe last name of the Customer associated with the destination.
EmailThe email associated with the destination.
PhoneThe phone number associated with the destination.
Telematics ConnectionThe name of the telematics system linked to the Customer’s address, used for tracking vehicle locations and activity data.
Assigned To The Driver or Field Team Member assigned to the destination. Once assigned, the destination becomes immediately available in the Team Member’s account.
Last VisitedThe date and time when the destination was last visited during the route.
GroupThe group to which the destination or Customer belongs.
No. of RoutesThe number of times the address has been inserted into a route.
No. of VisitsThe number of times the address has been marked as “Visited” via the Mobile Route Planner app.
Facilities The specific facility associated with the Customer’s location.

 

Routes Tab – Customer Route Overview

When the Routes tab is open, you can view all Routes associated with the Customer. From this tab, you can:

  1. Use the search field to quickly find a specific Route.
  2. Apply filters, described in the table below, to narrow down the list of Routes.
  3. Use Group By options to organize Routes based on selected criteria.

FilterDescription
Assignment & Attribution
UserFilter by user assigned to the route.
VehicleFilter by vehicle assigned to the route.
FacilityFilter by facility linked to the route.
CustomerFilter by customer linked to the route.
ContractFilter by contract linked to the route.
Strategic Optimization
Strategic Optimization NameFilter by the name of the strategic optimization used to generate or modify the route.
Scenario NameFilter by the scenario applied during strategic route planning.
Route
StatusFilter by the current progress or completion state of the route (e.g., Planned, Scheduled, Started, Completed).
Planned Total Route Duration (h)Filter by the total estimated duration, in hours, planned for completing the route.
Planned Total Distance (mi)Filter by the total planned distance, in miles, for completing all stops on the route.
Progress Metrics
Destinations Arrived (Progress %) (User Actioned)Filter by the percentage of planned destinations the driver has arrived at.
Key Metrics
Destinations CountFilter by the total number of destinations assigned to the route.
Pending DestinationsFilter by destinations not yet started or completed by the driver.
Failed DestinationsFilter by destinations marked as failed due to inability to complete service.
Skipped DestinationsFilter by destinations the driver intentionally skipped or bypassed.
Completed DestinationsFilter by destinations successfully completed on the route.
Notes CountFilter by number of notes added to the route by users or automated processes.
Customer Requested Time Window Adherence
Destinations Arrived Late (User Actioned)Filter by destinations where the driver arrived after the scheduled time window.
Destinations Arrived Early (User Actioned)Filter by destinations where the driver arrived earlier than the scheduled time window.
Destinations Arrived On Time (User Actioned)Filter by destinations where the driver arrived within the scheduled time window.
SLA
Out of Sequence Destinations (#)The number of destinations visited in an order different from the planned sequence.
Actual Route Distance
Actual Total Distance (Mobile App) (mi)Total distance in miles recorded by the mobile app during the route.
Actual Total Distance (Telematics)Total distance in miles recorded from the assigned vehicle’s telematics device.
Utilization – Pieces/Units
PlannedFilter by total planned Pieces (units) amount of all Destinations on the planned route.
CompletedFilter by total number of completed pieces or units.
Completed (%)Filter by percentage of pieces or units completed.
Remaining At End (%)Filter by percentage of pieces or units still remaining when the route ended.
Utilization – Weight
PlannedFilter by total planned Weight amount of all Destinations on the planned route.
CompletedFilter by total weight completed across all serviced destinations.
Completed (%)Filter by percentage of planned weight completed.
Remaining At End (%)Filter by percentage of planned weight still remaining at the route’s end.
Utilization – Cube
PlannedFilter by total planned Cube (volume) amount of all Destinations on the planned route.
CompletedFilter by total cubic volume completed across all serviced destinations.
Completed (%)Filter by percentage of the planned volume completed.
Remaining At End (%)Filter by percentage of planned volume remaining at the route’s end.
Utilization – Revenue
PlannedFilter by total revenue to be generated from servicing all route Destinations.
CompletedFilter by total revenue generated from the Destinations completed on the route.
Completed (%)Filter by percentage of planned revenue achieved.
Remaining At End (%)Filter by percentage of revenue still unfulfilled at route end.
Address Book Details
Address Book DetailsFilter by Route4Me Address Book contact aliases, addresses, order details, or customer details.

 

You can also customize the data displayed in the table. Click the Column Icon in the upper right corner to select which data fields appear and adjust their order to suit your operational needs.

The table below provides an overview of all available data columns, which you can reorder by dragging them into place.

Customize routes data by selecting columns to display.

ColumnDescription
Route
Date CreatedDate and time when the route was initially created
Scheduled Start TimeScheduled start time for the route.
Planned End TimePlanned end time for the route.
Actual Start TimeTime when the route actually started, reflecting when the driver began the journey.
Actual End TimeTime when the route actually ends, reflecting when the driver completes the journey.
Planned Total DistanceTotal planned distance for the route, representing the full distance to be traveled during the route.
Planned Total Route DurationTotal planned duration for the route, representing the estimated time required to complete the route.
Start TimezoneThe timezone applied to the route’s Scheduled Start Time.
Total Man-HoursThe total number of labor hours spent on the route, calculated based on the combined working time of all assigned users.
RoutesThe name or identifier of the route record displayed in the report.
Key Metrics
Destinations CountNumber of planned destinations for the route.
Pending DestinationsDestinations that remain unvisited and are still awaiting completion on the route.
Failed DestinationsNumber of destinations that could not be completed or reached during the route.
Skipped DestinationsNumber of destinations that were missed or skipped during the route.
Completed DestinationsNumber of destinations that have been visited or reached during the route.
Notes CountThe number of notes added to the route by users or automated processes.
Route Start OdometerThe vehicle odometer reading at the beginning of the route.
Route End OdometerThe vehicle odometer reading at the completion of the route.
Customer Requested Time Window Adherence
Destinations Arrived on Time (User Actioned)Number of destinations where arrival occurred within the scheduled time frame.
Destinations Arrived Early (User Actioned)Number of destinations where arrival occurred before the scheduled time.
Destinations Arrived Late (User Actioned)Number of destinations where arrival occurred after the scheduled time
Operational Status
First Access TimeThe date and time when the route was first opened or accessed by the driver or field team member.
StatusCurrent status of the route, indicating its progress or completion stage.
DispatchedIndicates whether the route has been assigned to the driver or field team for execution.
Progress Metrics
Arrived Destinations (User Actioned)The number of destinations marked as “Arrived” by the driver or field team.
Destinations Arrived (Progress %) (User Actioned)The percentage of total route destinations that have been marked as “Arrived” by the driver or field team.
Actual Route Distance
Actual Total Duration (Mobile App)Total duration of the route, as recorded by the mobile app, including driving and stop times.
Actual Total Duration (Telematics)Total duration of the route, as recorded by the telematics system, including driving and stop times.
Actual Total Duration (Merged)Total duration of the route, as recorded by both the mobile app and telematics system, including driving and stop times.
Actual Duration
Actual Route Duration (User Actioned)Actual Route Duration is calculated based on the received Mobile App GPS data. Duration is measured from when the route was started to when the route was ended by the assigned User on the Mobile App.
Actual Total Route Duration (Grand Total of All Sub-Durations)The total time spent traveling the route, including all individual segments and stop durations.
Actual Total Travel Duration (User Actioned)The total time spent traveling the route, recorded from driver actions in the Mobile App.
Actual Total Service Duration (User Actioned)The total time drivers spent servicing stops, recorded from actions in the Mobile App.
Actual Total Wait Duration (User Actioned)Total amount of time that a driver spent being inactive while driving the route (i.e., a route started before the opening hours and a driver had to wait, a driver arrived at the address before the opening of the Time Window, etc.).
Actual Total Break DurationThe total duration of all scheduled breaks for the route, calculated based on the planned stops and route schedule.
Actual Total Unattributed DurationTime not attributed to driving, service, or breaks.
Actual Service Time
Actual Total Service Time (Auto Detected)Total service time spent at each stop, as recorded based on geofence triggers during route execution.
Actual Travel Duration
Actual Total Duration (Mobile App)Total travel duration as recorded by the mobile app during route execution.
Actual Total Duration (Telematics)Total travel duration as recorded by the telematics system during route execution.
Planned Duration
Planned Route DurationThe total estimated time required to complete the route, including travel, service, and breaks.
Planned Total Travel DurationThe estimated time planned for traveling between all destinations on the route.
Planned Total Wait DurationThe estimated time planned for waiting at destinations or between stops (e.g., for access, traffic, or loading delays).
Planned Total Service DurationThe estimated time planned for performing service at each destination, such as deliveries, pickups, or other tasks.
Planned Total Break DurationThe estimated time allocated for driver breaks during the route.
SLA
Out of Sequence Destinations (#)The number of destinations visited out of the planned route order.
Out of Sequence Destinations (%)The percentage of total destinations that were visited out of the planned route order.
Assignment & Attribution
FacilityThe depot, warehouse, or starting point used for planning the route; serves as the origin for route sequencing and time calculations.
CustomerThe name of the customer associated with the route or destination, as defined in the account or order data.
ContractThe name or identifier of the contract linked to the assigned customer, if applicable, used for tracking or reporting purposes.
Utilization – Pieces/Unites
Pieces PlannedTotal number of pieces planned for delivery within the route.
Pieces CompletedTotal number of pieces successfully delivered or completed within the route.
Pieces Completed (%)Percentage of the planned pieces that have been successfully completed or delivered.
Pieces Remaining At End (%)Percentage of planned pieces that remain incomplete or undelivered at the end of the route.
Utilization – Weight
Weight PlannedTotal weight of items planned for delivery on the route.
Weight CompletedTotal weight of items completed during the delivery on the route.
Weight Completed (%)Percentage of the planned weight that has been completed during the delivery.
Weight Remaining At End (%)Percentage of the planned weight that remains incomplete at the end of the delivery.
Utilization – Cube
Cube PlannedTotal cubic volume planned for delivery.
Cube CompletedTotal cubic volume completed for delivery.
Cube Completed (%)Percentage of total cubic volume completed for delivery.
Cube Remaining At End (%)Percentage of total cubic volume remaining at the end of the route.
Utilization – Revenue
Revenue PlannedPlanned revenue for the route based on the scheduled deliveries.
Revenue CompletedRevenue generated from completed deliveries on the route.
Revenue Completed (%)Percentage of planned revenue that has been completed based on deliveries made.
Revenue Remaining At End (%)Percentage of planned revenue remaining at the end of the route or delivery process.
Utilization – Cost
Cost PlannedThe total estimated cost allocated for completing the route, based on planned operational inputs.
Strategic Optimization
Strategic Optimization NameThe name assigned to a Strategic Optimization, representing a recurring route plan with specific settings.
Scenario NameThe name of a scenario within a Strategic Optimization, defining the set of parameters used to generate the route plan.
Note Custom Field Sum
Sum DecimalsRevenue earned from completed deliveries.
Sum Whole NumbersRevenue earned from completed deliveries.

 

 

Last Updated:

About author: Daniel Archer

Daniel ArcherWith a background in pedagogy and writing instruction, Daniel is a former tenured English Instructor who, after nearly 20 years of teaching, transitioned into content strategy and leading writing teams for global brands. Now, as Technical Documentation Manager at Route4Me, he translates complex logistics technology into clear, accessible content that empowers users.

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About Route4Me

Route4Me has over 40,000 customers globally. Route4Me's Android and iPhone mobile apps have been downloaded over 2 million times since 2009. Extremely easy-to-use, Route4Me's apps create optimized routes, synchronize routes to mobile devices, enable communication with drivers and customers, offer turn-by-turn directions, delivery confirmation, and more. Behind the scenes, Route4Me's operational optimization platform combines high-performance algorithms with data science, machine learning, and big data to plan, optimize, and analyze routes of almost any size in real-time.